I was reading a Sandra Brown novel and half way through I put it down raced to my computer and opened up my novel manuscript file. Ideas flowed from my fingers onto the keyboard. Ideas that had lay dormant and were reactivated by reading a writer I admire.
Though my manuscript is finished it is not complete. It still need further drafting. When inspiration hits, for whatever reason, I take that hit. I want my final prose to be as polished as possible. I also want my readers to enjoy it and I know the only way they will is if I enjoy it too.
This is why reading your favourite authors is so important. Be inspired.